Industry Overview
There is a significant market for biscuits in India. The Indian biscuit industry has flourished in India immensely over the years and is still growing remarkably. The 12,000 crores biscuit industry provides an enormous opportunity for growth in India.
Industry Players
The industry has several players, the top most being Britannia and Parle which accounts for 70% of the industry’s volume and revenues. Other companies dealing in this sector include Sara, Heinz, Nestle, SmithKline Consumer, United Biscuits, Brakeman’s, Champion, Kwality and Priya.
The volume of biscuits has increased to 12-15% over the last few years, in last year it has fallen to single digit which is not a good sign though. There are many factors which have slowed down the rates. These include the price hikes due to inflation, late monsoon rains, unacceptable expenditure and exposure of new biscuits/sweets and savories in the rural and urban markets.

INDIAN biscuit industry AT A Glance IN 2017 - 2018
INDIAN biscuit industry AT A Glance IN 2016 - 2017
INDIAN biscuit industry AT A Glance IN 2015 - 2016
INDIAN biscuit industry AT A Glance IN 2014 - 2015
INDIAN biscuit industry AT A Glance IN 2013 - 2014
INDIAN biscuit industry AT A Glance IN 2012 - 2013
INDIAN biscuit industry AT A Glance IN 2011 - 2012
IIndian Biscuit Manufactures Association
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